The Wrong Way to Right
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On March 2nd at Social Media Club KC I’ll elaborate on what this means exactly.
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Can You Hear Me Now? Three Ways to Craft an Unmistakable Voice
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Why do we like, follow, and share? More to the point, what do you need to turn someone out there into your follower, fan, and brand advocate? Read more about Unmistakable Voice from Greta Perel, PhD who will present this & more at February's SMCKC breakfast.
Read MoreSMCKC September Breakfast: Measuring Social with Google Analytics
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Learn more about the upcoming SMCKC September Breakfast with Corey Morris.
Read More5 Things You Can Do Right Now to Incorporate Social Media into Your Marketing Campaigns
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By incorporating social media and strategically creating targeted audiences and a content plan that addresses them, you can provide better support for your marketing plan, and your sales team, to drive more inbound leads to your funnel.
Read MoreApps & Taps: Amping Event-based Brand Engagement
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Festivals and events have become a boon for brands. Yet activation and fostering meaningful advertiser/attendee engagement remains a challenge.
Read MoreHumanizing the Science: Trust-Building through Social Media
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Social media has opened up a new world to the National Weather Service (NWS), a government organization that until recently kept most of its communication limited to a small group of core partners such as county officials and themedia.
Read MoreHow do you face a crisis?
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In preparation for the upcoming September 9 breakfast Crisis Communications in a Social Era, the Morningstar team provided us with a preview of what's to come.
Read MoreThe smart approach to influencer marketing
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From the videos we watch to the recipes we try, information and entertainment has gone social. As these new tastemakers and experts emerge, we scope their style on Instagram, laugh at their YouTube videos, and attempt their DIY blog suggestions.
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