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Better Blogging: Fact-Checking

Better Blogging: Fact-Checking

Mar 11th

Posted by Judy-Anne Goldman in Good2Know

No comments

The best way to gain credibility on your blog, through your tweets or in any part of your online presence is by being someone people trust.  And correct content – whether you initiate or pass along – translates into website righteousness.

Fact-checking is a relatively simple process with a big payoff – loyal fans who have confidence in what you launch. Here are a few tips for vetting your content.

Think before you retweet. When retweeting links, make sure they’re legit. After the Haiti earthquake, there was a twumor going around that American Airlines was giving free flights to any and all medical personnel willing to lend their skills to the situation. The Twitter campaign was a hoax…an enormously retweeted hoax because the well-meaning word spreaders didn’t check it out before RTing it to kingdom come.  Read More…..

Don’t know/Don’t tell. If you’re about to announce in your video or write on your blog something that you’re not sure of – stop. Contact a credible source and find out the facts. It can be as simple as checking a website. Get names, dates and places right.

Your editor/Your friend. It’s like when you have a piece of bacon (#bacon) stuck in your teeth. A real friend isn’t going to let you walk around with pig fat riding shotgun on an incisor. Find someone who knows about grammar and writing to question your copy, vet your video and spot check your content.

Style of content isn’t a part of this. No matter if you’re offering a conventional text post, a memoir in verse or a video full of jump cuts, accuracy = trust.



blogging, Kansas City, SMCKC, Social Media

Replay of Meetup With @albertmaruggi and @rickmahn

Mar 11th

Posted by (jeff)isageek in Event

1 comment

Miss the meetup this afternoon at The Kansas City Cafe? No problem check out the streaming video of the event.

Thanks again to Albert Maruggi and Rick Mahn for coming and visiting with us.

Part 1

Part 2

Part 3

Part 4

Part 5

mobile

The Job Hunt: early March

Mar 10th

Posted by Katy Ibsen in Jobs

No comments

We at the Social Media Club of Kansas City (#smckc) know all too well how the job hunt, career change and layoffs can be. For many of us, we’ve been there. Follow The Job Hunt as we share job whispers, tips for entering a career in social media, and Q&As with execs who can shed light on what we should know as we seek new positions in the Kansas City Metro area.

Web Designer (Job No. 100003F)
Garmin – Olathe, Kansas
Design, develop and maintain a worldwide website and supporting applications for the Garmin Fitness division. Essential functions include designing and developing new features and improvements to Garmin Connect, a worldwide GPS-centric fitness and recreation activity analysis and community sharing website and supporting software.
JOB LINK

Web Content Writer (Job No. 09000CG)
Garmin – Olathe, Kansas
Write detailed copy of Garmin products for Garmin websites and interactive applications. Work with information architects, UI designers, IT developers and business owners to write user-friendly copy ranging from accurate, clear, concise screen instructions to engaging, interactive text. Act as liaison between the web team, IT and other departments to ensure consistent content, branding and a customer-friendly experience.
JOB LINK

Marketing Team Leader (Job No. 0811)
HNTB – Kansas City, Missouri
Are you ready to chart a new course for your career? HNTB is now seeking a Marketing Team Leader for our architecture practice.  This position will work with HNTB’s leadership team to manage marketing pursuits. The successful applicant will be considered a subject matter expert, providing technical guidance to others on the marketing pursuit team. Responsibilities include understanding and implementing the use of marketing tools such as client service plans, project win plans, go/no go assessments, RFP/Presentation response plans, client debriefing, and after action reviews. Maintaining a solid understanding of and promoting the use of HNTB’s Sophisticated Sales Approach to marketing.
JOB LINK

Social Media Coordinator
TMP Directional Marketing – Overland Park, Kansas
TMP Directional Marketing is searching for a highly motivated individual with experience and a passion for interactive marketing and the online social space.  The Social Media Coordinator has the responsibility of supporting social campaigns and overall strategy through strategy implementation, reporting, data analysis, and deliverable preparation.  You will contribute to all aspects of the Social Media Marketing and Monitoring offerings from pre-launch deliverables through performance reporting and ongoing campaign management. This individual serves as one of the Social Media specialists for the organization.
JOB LINK

Review Magazine Contributors Freelance
Review Magazine, ereview.org, is an online regional art magazine focusing on visual art culture. We are looking for contributors from Missouri, Kansas, Nebraska, Iowa, Arkansas, Oklahoma, Colorado, and Minnesota, to contribute local art show reviews, features on local galleries, artists, and art trends, photo essays from local art shows, or podcasts and videos of any of the above. Must have writing background and interest in art.
JOB LINK

*Please note we will do our best to keep these as updated as possible.

Careers, Jobs, Kansas City, Social Media

Come Meet Al Maruggi and Rick Mahn At Kansas City Cafe Thursday

Mar 9th

Posted by (jeff)isageek in Event

No comments

SMCKC President Lisa Qualls just informed me of a meetup being put together forThursday (3/11) at the Kansas City Cafe.  See the info below.

KC meet up for fast conversation about how social media is driving traffic with mobile applications. This is the year for location services like Foursquare and crowd sourced events with an online component. Albert Maruggi host of the Marketing Edge podcast and Rick Mahn, founder of the 1800 member Social Media Breakfast Minneapolis are holding a conversation with Kansas City innovators Thursday, March 11, at the Kansas City Cafe, 1532 Grand Blvd from 2:00pm – 3:00pm. Afternoon caffeine will be in ample supply as will examples of how mobile is hitting home for some businesses.

Rick will highlight what he learned in building a community from a dozen to nearly 2000 members. The Social Media Breakfast in Minneapolis averages more than 200 attendees for monthly meeting and growing. Join the conversation about community building and whether it can work for other organizations and companies. Rick and Albert are interviewing social media users, creators, and developers for their daily coverage of the South by Southwest Interactive festival in Austin, TX.

For more info and to RSVP head over to the FB Event Page

Marketing Edge Podcast

Is social media trying to ruin my life?

Mar 9th

Posted by Katy Ibsen in Facebook

2 comments

Following 204, followed by 98, only listed 9 times, and I consider it a small but mighty showing at 1,624 tweets. Over on Fb (that’s Facebook for some of you) I have 183 friends and my account is 4 years old—this coming from someone who seriously resisted its “connective” pull while I was finishing my undergrad. At the end of the day I feel as though LinkedIn is going to be the most prosperous of social media outlets for me as I might actually get a job from it (but I hardly keep this profile updated—so it’s a moot point). I use a high level of security on all of my accounts, protect my tweets and must first research, browse photos and glance through a back log of your wall posts before I feel comfortable agreeing to be “friends” via the Internets.

Is any of this sounding familiar?

If so, then you—much like me—are the social media novice. You might say, “I have the account, I try to update and post pictures, but it sometimes takes a back seat to real life.”

Fair enough.

Over the past couple of years social media has exploded for the average user. Businesses, news outlets, restaurants, it seems as though everyone is using it (even if they don’t know why). Worry not, your small or large amount of participation means you are part of the explosion. So why not learn to use it properly?

Join me, The Social Media Novice and the Social Media Club of Kansas City (#smckc), as we explore the benefits of social media for the average user.

In brief we will learn how to manage our accounts safely: do you want to protect your tweets? How can I effectively network on Facebook?

We will learn how to use social media to market our work or businesses. Meet the good people around town who offer services to get you up and running, or take advantage of DIY tips on utilizing social media for your customers.

We will occasionally feature individuals who went from social media novice to Internet guru—and how they did it. (Maybe one day it will be us too.)

And lastly, we will learn how social media can be fun. From #smckc events to local tweet ups, social media summits to celebrity tweeters! There are plenty of benefits we want to reveal for you.

All we ask is that you bring a curiosity and interest for learning more about social media. If you have questions or stories, please share. We encourage all #smckc members to get involved in the conversation and help us launch KC to a social media hub—yes—even for the novice.

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  • Recent Posts

    • Better Blogging: Fact-Checking
    • Replay of Meetup With @albertmaruggi and @rickmahn
    • The Job Hunt: early March
    • Come Meet Al Maruggi and Rick Mahn At Kansas City Cafe Thursday
    • Is social media trying to ruin my life?
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